For example, if you search in India, the results are going to be different than the results in the United States. This is because Google has different bots crawling different pages at different times and that Google’s index is being updated continuously. Internal links are links that link web pages together on your website.
You can type in your main keyword or a brief description of your blog’s contents, and the platform will generate topics, sub-headings, and even drafts based on your input. However, I can’t underemphasize how important they are, so I’m going to repeat it again. You’ll also want to include your keyword in the meta description and the URL. Once upon a time, you used to be able to include the keyword in the title, headings, and text and rank well.
Structured data & schema: communicating local relevance
- What you may not realize is that bloggers in your niche create these lists for you in the form of “best of” blog posts.
- When you create something truly original (like a brand, product, or a step-by-step system) you’re the only person optimizing for that term.
- Whether you’re just getting started with SEO or looking to refine your existing strategy, having the proper support can make all the difference.
- There are several ways to check whether keyword cannibalization is causing issues for your site.
- Looking for the best SEO examples to gain inspiration for your own strategy?
While Google and other search engines focus on your website’s written content, they also crawl your images and media. By optimizing the images on your website, you can enhance your on-page SEO while adding accessibility benefits for visitors. Google drives 63.41% of all US internet traffic, and 42% of online shoppers turn to search engines to research products. With search engines helping users discover brands, search is an important part of running a successful website. You have reliable HTML & CSS resources, as well as JavaScript guides in the “complement your SEO” section. Although using keywords in your meta description isn’t a ranking factor anymore, organic CTR is.
Start Your SEO Journey
That way, Google can fully understand the topic of your page (not just your keyword). Before Hummingbird, basically, Google only analyzed the individual keywords on your page. Finally, add internal links from those authoritative pages to the landing page that needs a boost.
Domain Authority
More than 50 SEO Tools to keep track of your SEO issues and help to improve the visibility of a website in search engines. If you don’t have an SEO strategy you’re losing tonnes of traffic. Learn why your business needs SEO and how to hire the right expert for the job. A good content calendar keeps you posting regularly, prepares you for events and promotions, and helps your team work together. Identify gaps, outdated information, or underperforming pieces that need improvement.
Lucky for all the SEO pros out there, that prediction has not yet proved correct. Instead, nimble marketers have discovered how to employ AI to improve their SEO tactics. If you’re looking to ground yourself in modern SEO practices, this list of SEO statistics is a great place to start. Read on to explore some of the most relevant facts and figures that show where SEO is in 2025 and where it SEO Anomaly may be going. Although SEO fundamentals don’t change too frequently, the practices and processes keep evolving constantly.
There are a few ways you can find and fix broken links on your site. This is yet another reason why you should be using this platform. To find broken links in Google Search Console, check for errors in the Coverage section and invalid crawl requests in the Settings section (more on this in the Crawl Errors tip). Internal links point from one page or post on your site to another page or post on the same site. Nofollow links are often used when a link is placed at the request of the linked website. This is because links pass value between pages, so it should occur naturally.